Keri has 30 years of experience in the multifamily industry, 20 of which were spent leading and growing operational teams. She developed an owner mentality at Archstone, where she spent the first decade of her career. That mindset continued at Alliance Residential, where she cultivated a deep understanding of third-party management and the lease-up cycle. After leading markets both small and large, she transitioned from operations to the corporate office to work directly for the CEO, overseeing Corporate Strategic Planning.

Bringing an experimental mindset and deep understanding of operations into a corporate strategic role, she began to build capacity and bridge operational gaps on a far broader scale. She developed an asset-manager-mindset workshop, leading more than 100 regional leaders and corporate teams through an experience designed to close the widening gap in performance perspectives. Through this work, she found that the quickest way to unlock capacity and prepare a company for growth is by recalibrating the role that sits at the center of it all. This experience offered an entirely new way to surmount operational challenges and ultimately shifted her perspective on what is possible in the industry.

Keri would then learn the complexities of software as a service and the mechanics of a start-up at a market data company before moving into an independent consulting role. Through conversations with more than a hundred organizations, she came to understand the depth of universal challenges across the industry. This led to the development of the Portfolio Project and Corporate Clarity series, solutions designed to address problems software cannot. She is passionate about sharing the approaches she has built and discovered throughout her career to help create sustainable changes for the teams she works with.

Keri holds a broker’s license in Arizona, and when not working, she hikes the mountains of Arizona, exercises her passion for digital photography, and denies wanting a border collie.